This week, in a very clever marketing ploy, Mr. Peanut (a mascot of 104 years) “died.” A new commercial was released by the company showing Mr. Peanut sacrificing himself in order to save his friends after a car accident. The company relied on the mix of nostalgia and social media to humanize Mr. Peanut and create a parasocial relationship where consumers no longer saw this character as a fictional two dimensional immortal character, but instead like an old friend who passed away. Quickly, there were articles discussing this marketing strategy; criticizing it or praising it. To be honest, I was rather amused by this clever marketing strategy. And as Peanut’s namesake, I cross paths with Mr. Peanut in my purchases of domains for her (such as this one), and social media handles, so naturally this crossed my path. It’s just an amusing thing to watch companies use social media to breathe life and personality into their mascots. And when one company does something like this, it gives others the opportunity to piggyback on the wave of attention and advertise their own products by engaging in the marketing strategy within social media (see images of other companies responding to Mr. Peanut’s death).
Yesterday I realized that with Peanut with me I have the power to punish people with poop – Revenge poop! I often carry not only the means to change diapers, but also a way of transporting them in a bag that locks in the odor pretty well. I do this out of curtesy to those around me – I never know when I have to wait to find the proper out-of-the-way waste basket. I’m constantly worried about inconveniencing the olfactory cortex of those around me. But yesterday, I was faced with a different challenge – how to deal with an office cunt at one of my medical appointments. This woman has been extremely unnecessarily unpleasant to me every single fucking time I see her, and yesterday, during my visit to the office this particular cunt works at, Peanut required a change that included a poopy situation. Like the considerate mother that I am, I swiftly stored the stink to save the sanity of those stuck in there with me. As I was leaving, this bitch required I get in line in order to speak with her (there was no one else in line, or even in the room, so she sent me to the door across the room to stand at the beginning of the line so that she could then call my name for me to walk back to her). As I approached her desk I noticed she had a waste basket in front of her out of her sight or reach, so I grabbed the dirty diaper out of the bag under the stroller and put it in the waste basket without her noticing so that throughout the day she could enjoy the random wafts of baby poop. Why didn’t I think of revenge poopy diapers sooner??? This is going to be my new thing! So if you’re mean to me expect to smell baby poop the rest of the day!
Speaking of poop… my little guy Vinny, the Italian greyhound chihuahua mix, has been struggling lately with anxiety attack/seizures that induce uncontrollable poopies. He had this terribly when he first moved in with me, and it seems the change of Peanut joining the family has triggered these to flare back up. Do any of you with anxious fur babies encounter a nervous tummy/body like my little dude? And what do you use/do to calm your pups down? I’m looking for new ways of helping him relax. It’s really difficult because restricting him to certain areas within the house means the other two have to be restricted as well so he’s not ostracized alone; causing him to be even more anxious. And I prefer letting them roam the house freely, but as long as there a chance of uncontrollable dog poop, I can’t risk my baby and furniture.
In my family, and a part of my culture, having your ears pierced if you are a girl (or for those of you who require gender be referenced about as part of the spectrum of a social construct and want to be a pain in the ass about it – I mean born of the female sex with female reproductive organs) is expected to be done within days of birth. Peanut turns six months soon and she still did not have her ears pierced, so among many other questions, my family members (and I have MANY) have been asking me constantly why Peanut didn’t have her ears pierced yet and when I was going to take her. My grandmother even gave me money to get it done and get her proper earrings because it was bothering her that it had not happened. So I am happy to announce that Peanut got her ears pierced this week! (And if you are against getting baby ears pierced keep it to yourself – I respect your right to live your life based on your truth, culture, norms and beliefs, so please grant me the same courtesy.)
What I’m watching: A new season of the show 60 Days In has begun. In this show, people from all walks of life volunteer to go to prison for 60 days – both for the personal experience and to give the warden an inside look of their facility and what needs improvement. There are a few things I find interesting about this show: what drives someone to voluntarily go to prison for three whole months?? How much insurance or how intense and broad are those liability waivers for the volunteers?? And do the inmates have access to the show – as in, does this potentially create a long term risk for the volunteer if an inmate is motivated enough??
Tech specs: The Ringke brand for phone accessories! This brand is my new obsession. They offer cases for ALL TYPES of smartphones. I was so surprised to find they even have cases for some of the lesser known phone brands and models. I have tested the Ringke Fusion X case (pictured) for the Google Pixel 4, Samsung A50, and the iPhone 11 Pro Max – and this case combined a thin profile with a sturdy and grippy outer bumper. Bonus (if you’re an extreme nerd like me): Ringke cases come with the slots for wrist lanyards and they sell lanyards in all colors including (the one I have) glow-in-the-dark! This brand offers quality products for a bitch in a budget (such as myself). Cases average $10 and lanyards $6. They sell other types of accessories but this is as far as I have ventured into the brand.
Random thought: what the fuck is this? (Image)… what the fuck is the deal with Gwyneth Paltrow? And why is Netflix condoning this pseudoscience foolery?
Doggy pic of the week: snuggle session – Charles, top left; Walter, middle right; and Vinny, bottom left.